UNLOCK GROWTH
Hire me as a fractional VP of Marketing or CMO to help you grow your revenue and build your brand.
I am a strategic marketing expert with decades of experience as an entrepreneur and corporate business leader.
Hire me if you need a consultant to help with a food or beverage start-up, growing a B2B brand, developinga new brand or product name, developing marketing plans, or finding an advertising agency.
Or, if you want to conduct qualitative or quantitative research, build a new website, or accelerate growth, I can help.
I sell seasoned advice.
Email me at jeffslater@themarketingsage.com
Schedule a call HERE to discuss your project.
Or call or text me at 919 720 0995.
Learn about my new offering called The TRUSTED ADVISOR BOARD.
The Trusted Advisor Board is designed for privately held small to mid-sized businesses that could use a small team of trusted advisors.
Latest Blog Posts From The Marketing Sage
- Year One Wisdom: A Marketing Sage’s Guide to Launching a Food Brand the Right Way
Launching a food brand is ridiculously difficult. In the beginning, you have all the jobs and all the things to do. And for newbies, it is a frightening array of acronyms and challenges. Energy radiates from startup food founders—the kind that comes from passion, purpose, and often, a beloved family recipe or a belief that… Read more: Year One Wisdom: A Marketing Sage’s Guide to Launching a Food Brand the Right Way - Churning for Change – How Vedder’s Ice Cream Sprinkles Hope
Churning for Change: How Ashley Vedder’s Dairy-Free Ice Cream Makes a Difference Vedder’s Ice Cream stands out—not just for its indulgent, vegan-friendly flavors but for the heartfelt mission behind the brand. Founded by Ashley Vedder, the company marries culinary creativity with a deeply personal cause: supporting Parkinson’s research through the Michael J. Fox Foundation. From… Read more: Churning for Change – How Vedder’s Ice Cream Sprinkles Hope - Bland Is Out: Why Food Brands Are Betting Big on Bold, Global Flavors
Bland Is Out: Why Food Brands Are Betting Big on Bold, Global Flavors For years, food companies have relied on the safe and familiar. Vanilla. Hazelnut. “Original flavor.” These staples filled supermarket shelves and dominated menus, especially in mainstream American markets. But today’s consumer has changed—and the food landscape is shifting dramatically. Thanks to global… Read more: Bland Is Out: Why Food Brands Are Betting Big on Bold, Global Flavors - How Kirkland Signature Became The Most Formidable Brand
In the crowded consumer packaged goods landscape, one brand has quietly grown into a behemoth that rivals—and often surpasses—the industry’s most established names. It’s not backed by marketing budgets in the hundreds of millions or splashy Super Bowl commercials. Instead, it’s a house brand that has redefined what private labels can achieve: Kirkland Signature, the… Read more: How Kirkland Signature Became The Most Formidable Brand
