by Jeff Slater | Feb 3, 2022 | Advertising, Marketing Advice
Marketing Needs To Start a Conversation Marketing is all about telling the qualities, characters, and utilization of your products in a manner that the target audience could relate to them. Simply put, how can you create a marketing strategy that begins a...
by Jeff Slater | Feb 1, 2022 | Marketing Advice
Smart goals and heart goals Goals contribute to both success and happiness. But not in the way you might assume. Most of us get a pop of satisfaction and excitement from achieving a goal. It feels great at the moment. But the magic comes from the act of working...
by Jeff Slater | Jan 30, 2022 | Marketing Advice
What An Early 20th Century Poet Has to Say About Your Email Signature Sometimes some of the most powerful marketing and brand tools are the most everyday, mundane things that are easy to overlook. Are you creating and managing a consistent email signature as part of...
by Jeff Slater | Jan 27, 2022 | Marketing Advice
The Seinfeld Car Reservation – A B2B Lesson Did you ever see the Seinfeld episode about taking versus holding a car reservation? You can watch it here. Jerry becomes frustrated that a rental car agency doesn’t have the type of car he had reserved. Here’s a quick...
by Jeff Slater | Jan 25, 2022 | Branding Issues
How to Build a Brand What are the crucial branding tools no one should forget to use to get their company noticed? Here are the top ten branding tools for you to use in your construction from guest blogger Justin Osborne who writes about marketing and strategy....
