by Jeff Slater | Jan 23, 2022 | Marketing Advice
A Personal Reflection There was always homemade cake. And beautifully wrapped gifts. Tons of cards. And plenty of games. And a kickass party. I have warm, powerful memories of my childhood and the love showered on me as a child. Every day, I’m mindful of the privilege...
by Jeff Slater | Jan 20, 2022 | Marketing Advice
Generation Z is growing, and members are transforming the global market landscape. And marketers are doing what they can to adapt to Gen Z’s spending power and preferences. Many marketers are working diligently to understand Generation Z. Most marketers...
by Jeff Slater | Jan 18, 2022 | Personal Stories
A Personal Remembrance On March 25, 1967, when I was thirteen, I became a man at my Bar Mitzvah ceremony at Temple Sha’arey Shalom in Springfield, New Jersey. For Jews, this ceremony and reading from The Torah is the passageway to becoming an adult. In fact, my...
by Jeff Slater | Jan 16, 2022 | Marketing Start Ups
In 2007, Kenton Lee traveled to Nairobi, Kenya, after graduating college. He lived and worked at a small orphanage with some incredible kids. One day, he was walking down a dusty road with all the kids when he noticed a little girl in a white dress walking next to...
by Jeff Slater | Jan 13, 2022 | Marketing Advice
Few people plunk down $30K to buy a car. Most purchases of automobiles are through monthly payments over five years to spread out the cost. In the last few years, online sellers have been catching on to this approach to selling goods (and services), breaking down...
