by Jeff Slater | Jan 1, 2022 | Personal Stories
Happy New Year Moments in 2022 – A Personal Reflection I wake up and spend the first fifteen minutes each day sitting in silence. These early minutes of my day give me a chance to frame my attitude by anchoring myself in gratitude. I can choose to see the...
by Jeff Slater | Dec 30, 2021 | Marketing Advice
Marketing Strategy 2022 As we anticipate 2022, it’s essential to start thinking about your marketing plans for the year ahead. As a marketing professional, you know that planning is required as you begin to wrap your year-end campaigns. For many brands, 2021 has been...
by Jeff Slater | Dec 28, 2021 | Marketing Advice
How can you market information when the subject is taboo? McCann Erickson, an advertising and marketing agency, was presented with this challenge to help teach women how to do breast exams in a country where the subject is banned. The problem – they can’t...
by Jeff Slater | Dec 26, 2021 | Marketing Advice
Influencer marketing is not a new concept; various brands have used it to connect with their audience, grow their online footprint, and boost sales. While influencer marketing campaigns offer an impressive return on investment (ROI), you might have the possible fear...
by Jeff Slater | Dec 23, 2021 | Marketing Advice
Have you ever gotten one of these super helpful LinkedIn inmails that wasn’t super helpful? Dear New LinkedIn Connection named Jeff, Thanks for accepting my invitation to connect on LinkedIn. I want to see if you are available to speak to me right now so that I...
