by Jeff Slater | Mar 3, 2024 | Foodpreneurs, Marketing Advice
Mastering the Art of Logo Design for Your 2024 Food Product In the ever-evolving world of food products, a logo serves as the face of your brand, communicating your values, essence, and promise to consumers. In 1975, when my wife sold her first brownie to a...
by Jeff Slater | Feb 25, 2024 | Foodpreneurs
The Delectable Harmony of Sweetness and Protein My friend Mark Friedman has a terrific marketing podcast called The Marketing Playbook. He has insightful guests with incredible careers. Sometimes, his guests share the disruptive activities they are working on that can...
by Jeff Slater | Feb 18, 2024 | Interesting Brands, Marketing Advice
Branding Lessons from Parachute’s Founder, Ariel Kaye Who Gives a Sheet? As entrepreneurs, we often dive headfirst into building our dreams, neglecting the crucial step of understanding our potential customers. The origin story of Parachute, a premium home goods...
