by Jeff Slater | Dec 10, 2023 | Marketing Advice
In a world where food waste is a pressing issue, Too Good to Go has emerged as a beacon of hope, transforming surplus food into an opportunity for businesses and consumers alike. Founded in 2016 by Lucie Basch, the app has redefined the traditional approach to food...
by BJ Bueno | Dec 6, 2023 | Marketing Advice
What You Can Learn From Taylor Swift and her PR Blueprint – A Guest Post By BJ Bueno In the illustrious realm of brand-building, there’s an unforeseen teacher: Taylor Swift. Beyond her musical genius, Swift emerges as a masterclass in strategic communication and...
by Jeff Slater | Dec 3, 2023 | Marketing Advice
Marketing and branding can be tricky for new entrepreneurs; much more goes into it other than what is sold. Sometimes, you need an extra hand to help you get more leverage. Brand partnerships are a great way to combine individual strengths and resources into a new...