by Jeff Slater | Jan 26, 2025 | Marketing Advice
25 Marketing Truths and The Fragrance of Sage I am not a guru. The Marketing Sage was a clever name for my consultancy because I primarily work with food and beverage companies, and I love the herb sage. When my girls were little, we rubbed sage leaves together and...
by Jeff Slater | Jan 19, 2025 | Interesting Brands, Marketing Advice, Marketing People
When Mary Angelini looked at her daughter Gabi’s future, she saw what many parents of children with developmental disabilities see – uncertainty. As Gabi approached adulthood, the question that kept Mary up at night wasn’t just “What’s...
by Jeff Slater | Jan 12, 2025 | Advertising
How Advertising Works: A Simple Guide Imagine you’re at a crowded party. There are dozens of conversations, music is playing, phones are buzzing, and someone’s trying to tell you about their recent vacation. How much of that information are you...
