by Jeff Slater | Oct 15, 2023 | Marketing Advice, Marketing Start Ups
Mastering Product Market Fit: A Crucial Strategy for Startups in the CPG World In the dynamic landscape of modern business, startups often struggle to establish their brand and gain a foothold in the market. The concept of “product-market fit” has emerged...
by Jeff Slater | Oct 8, 2023 | Branding Issues, Marketing Advice
The Evolution of Logos: Adapting to the Mobile Era Adaptation is critical to staying relevant in the fast-paced branding and design world. With the increasing prevalence of smartphones and mobile screens in our daily lives, brands are recognizing the need to simplify...
by Jeff Slater | Oct 1, 2023 | Advertising, Marketing Advice
How (ESOV) Extra Share of Voice through Advertising and Market Share Correlate In the dynamic world of marketing and advertising, it’s crucial to deeply understand metrics that can significantly impact a company’s success. One such concept that deserves...
