by Jeff Slater | Mar 12, 2023 | Marketing Advice
Why Busting Myths is a Powerful Framework for Marketers to Correct the Record Myth busting can be a powerful tool in marketing efforts to help brands better communicate what their products or services do for customers and clients. Companies can create a more informed...
by Jeff Slater | Mar 8, 2023 | Marketing Advice
The Guardrails of Success – Ten Pieces of Advice for Startups from Marketing Professionals When a new startup client asked me for pieces of advice that she should keep in mind as she jumps into his first entrepreneurial venture. We met for several hours and...
by Jeff Slater | Mar 5, 2023 | Branding Issues, Marketing Advice
The Unusual Suspects Marketing is all about reaching your target audience effectively and efficiently. It is a game of understanding the needs and wants of your potential customers and catering to them in the most effective way possible. However, sometimes, companies...