by Jeff Slater | Nov 6, 2022 | Personal Stories
A Personal Reflection on Words that Start with R like Retirement. I consider myself a failure in retirement, and I’m proud of it. When I was young, I assumed that at age 65, I’d stop working. I’d no longer have a job or go to an office. For some reason, I always...
by Jeff Slater | Nov 2, 2022 | Marketing Advice
Culture is Observational not Aspirational When a recent client named Louise told me enthusiastically about her employer, I asked her to describe the culture. She said that the three founders lived their values out loud. They don’t have posters on the wall or...
by Jeff Slater | Oct 30, 2022 | Foodpreneurs, Marketing Advice
A guest post by Phillip Oakley, a brand strategist, energetic speaker, foodie, and proud Dad. Phillip shares his respect for Liquid Death Mountain Water. Murder Your Thirst. Don’t Be Scared. It’s Just Water. For a few years, I’ve been singing the...