by Jeff Slater | Jun 25, 2023 | Marketing Advice, Personal Stories
Nurturing Your Network – Becoming a Helpful Farmer that Plants Seeds for Tomorrow Are you comfortable asking a favor of someone you worked with 27 years ago? How about someone you knew at a summer camp in 1968? What about asking a friend of a friend that you met once...
by Jeff Slater | Jun 19, 2023 | Marketing Advice
10 Communications Lessons from A Marketing Consultant Because Most Business Owners Don’t Speak Marketing. As a marketing consultant, I often wonder, am I being understood? Do my clients truly comprehend my recommendations? What’s the best way to convey my...
by Jeff Slater | Jun 11, 2023 | Marketing Advice, Personal Stories
What Advice Would I Give My 19-Year-Old-Self About My Career? One of my favorite questions to ask friends and family is, what advice would you give your 19-year-old self about your career? At 19, I studied art history and communications at The University of...
by Jeff Slater | Jun 4, 2023 | Branding Issues, Marketing Advice
Disrupting with Purpose: What Could You Do That Your Competitors Wouldn’t Try? “Disruption is not about doing something new, but about doing something old in a new way.” – Clayton Christensen, business theorist Most marketers I know look...
by Jeff Slater | May 29, 2023 | Marketing Advice
Who Should Tell Your Narrative? Why Everyone Needs a Personal Brand In today’s digital age, it’s not just products and companies that need a brand; individuals, too, can benefit significantly from cultivating their brand. Whether you’re an...
by Jeff Slater | May 24, 2023 | Marketing Advice, Marketing Books, Marketing Start Ups
What is the essential advice for a startup? During a call with a prospective client starting a new business, they asked me for the four critical pieces of advice that I help clients learn and understand. If she works with me, this owner wanted to know my marketing...
