by Jeff Slater | Mar 15, 2023 | Marketing Advice
How Employee Recognition Can Impact Your Marketing Results Employees who feel valued and appreciated tend to be more motivated, loyal, and productive. So, it’s no wonder that employee recognition programs have become more prevalent in recent years. But did you...
by Jeff Slater | Mar 12, 2023 | Marketing Advice
Why Busting Myths is a Powerful Framework for Marketers to Correct the Record Myth busting can be a powerful tool in marketing efforts to help brands better communicate what their products or services do for customers and clients. Companies can create a more informed...
by Jeff Slater | Mar 8, 2023 | Marketing Advice
The Guardrails of Success – Ten Pieces of Advice for Startups from Marketing Professionals When a new startup client asked me for pieces of advice that she should keep in mind as she jumps into his first entrepreneurial venture. We met for several hours and...
by Jeff Slater | Mar 5, 2023 | Branding Issues, Marketing Advice
The Unusual Suspects Marketing is all about reaching your target audience effectively and efficiently. It is a game of understanding the needs and wants of your potential customers and catering to them in the most effective way possible. However, sometimes, companies...
by Jeff Slater | Mar 1, 2023 | Branding Issues, Marketing Advice
Case Studies – One of the Most Under-Valued Marketing Tools Have you ever read a success story about a brand or a company and felt inspired to try out their product or service? That’s the power of a case study. Case studies are one of the most powerful marketing...
by Jeff Slater | Feb 26, 2023 | Marketing Advice
How to Implement Ai for Marketing Strategies Artificial intelligence has become an integral part of many industries, including marketing. Ai technology can help businesses automate repetitive tasks, personalize marketing efforts and gather insights to make informed...