by Jeff Slater | Jun 10, 2021 | Marketing Advice
This is a guest post by Amanda Winstead, a Zillenial who can’t be reached via cable ads. The sound of infomercials and commercial jingles brings a rush of nostalgia to my mind. “Only five payments of $39.99!”, “The best part of waking up…”, “Like a good...
by Jeff Slater | Jun 6, 2021 | Marketing Advice, Personal Stories
Do you ever feel overburdened with too much to do and not enough hours in the day? Does your to-do list overwhelm you and do you feel that time just slips away? Do you need help with time management? Growing up, being on time meant showing up early. My Dad, Jack went...
by Jeff Slater | Jun 3, 2021 | Foodpreneurs, Marketing Advice
This is a guest post by Robert Joseph, the noted wine writer, speaker, producer and provacateur. He has been thinking wholistically about wine for decades. Just imagine for a moment that you and your family have just settled down to something you want to see on...
by Jeff Slater | Jun 1, 2021 | Marketing Advice
Brand essence is the soul of your brand. In one or two words, your brand’s essence tells you what the brand represents. It brings ideas like values, mission and vision together to express the DNA of what your brand means. Like a fingerprint, your brand essence...
by Jeff Slater | May 27, 2021 | Marketing Advice
A guest post about email tactics from Mike Khorev, SEO expert. Building an email list is not an easy endeavor. Almost every email marketer would vouch for that fact. That is why you should be mindful of the kind of emails that you send. It’s one of the most...
by Jeff Slater | May 20, 2021 | Marketing Advice
This is a guest blog from Dean Waye, the Chief Technology Officer (CTO) Ghostwriter at ctowriter.com. For Marketers, the CTO or Chief Technology Officer from your company can be a highly effective messenger to put in front of a prospective customer, a webinar...