by Jeff Slater | Dec 14, 2022 | Marketing Advice, Marketing Start Ups
One of the absolute joys of my work is that I get to speak with many entrepreneurs. Some are rookies – others are serial entrepreneurs. I’m even friends with some actual cereal entrepreneurs, Margaret and Ian Wishingrad from Three Wishes Cereal. Check them out if you...
by Jeff Slater | Oct 19, 2022 | Marketing Advice, Marketing Start Ups
I was introduced to Mike Schmid through a mutual friend, Stan Parker, who runs a startup incubator in Winston-Salem called Winston Starts. Mike Schmid is building a company called InStryde. If The Shoe Fits Mike’s company, InStryde, makes quality custom...
by Jeff Slater | May 19, 2022 | Marketing Start Ups
Do you have a narrow community served in your strategy? What community do you belong to? Here are some groups or communities that I belong to. Male. Married. Husband. Son. Sibling. Uncle. Great Uncle. Father. Grandfather. Jewish. Over 60. From New Jersey. Marketing...
by Jeff Slater | May 5, 2022 | Marketing Advice, Marketing Start Ups
Incorporating Data Analytics into Your Business Does the phrase “data analytics” make you gulp and think about large lists of long numbers, unreadable pie charts, and graphs. A sinking feeling of confusion? Data analytics, aka – keeping score, can be beneficial...
by Jeff Slater | Feb 27, 2022 | Marketing Start Ups
Feastables is a Beast of an Idea What would you do with a YouTube audience of over 34 million viewers and over 3 billion views? Philanthropist and entrepreneur Jimmy Donaldson, AKA MrBeast, has started a hamburger delivery business, given away a million meals to the...
by Jeff Slater | Feb 22, 2022 | Marketing Start Ups
Startups, Entrepreneurs, and Advice From left-handed guitars, innovative gardening tools, and solar barbecue grills, I get a lot of requests for guidance and advice for startups and new businesses. Discussions about starting a business and launching a product come via...