by Jeff Slater | Mar 11, 2016 | Personal Stories
In 1985, my wife and I were invited to meet President Reagan and to have lunch with him. I have shared the full story about that day on my blog, and you can read it here. But there is a sweet little post script to the story that came to mind after I learned of Nancy...
by Jeff Slater | Mar 2, 2016 | Marketing Advice, Marketing People, Personal Stories
I didn’t want to buy a car. I was happy driving my twenty-year-old Infiniti. Then ice happened in Raleigh, and I had a little slip and slide on the interstate. I wasn’t injured. Damaged beyond repair, my twenty-year-old J-30 was history. Hello Carmax, Hello, Mohammed...
by Jeff Slater | Feb 24, 2016 | Marketing Advice, Marketing People, Personal Stories
You get the question all the time. What do you do for a living? It is inescapable. Although I never define myself by what I do, still our jobs are a big part of life story. You can’t avoid it. “I am a proud member of the marketing community.” I say it proudly even...
by Jeff Slater | Feb 2, 2016 | Foodpreneurs, Marketing Advice, Marketing Start Ups, Personal Stories
If you live in or near the Triangle region of North Carolina, join me at The Triangle Marketing Club Meeting on February 23 at 6:00 PM. This is a FREE EVENT. I’ll be speaking about Ten Simple Lessons to Market Your Brand. It is a privilege to be asked to...
by Jeff Slater | Jan 27, 2016 | Marketing Advice, Personal Stories
The company I work for uses a travel agency to help us schedule flights and leverage some volume purchasing. This past week, I had to rebook my flights back from Germany to the U.S. due to the big storm on the east coast. Had I called the carrier (American), I...
by Jeff Slater | Jan 25, 2016 | Marketing Advice, Personal Stories
When you are trying to push for real change and progress in an organization, you need to get beyond your comfort zone. We marketers tend to enjoy staying in a warm, cappuccino-like risk-free zone. In a recent offsite meeting, the company I work for did exactly this...