Most of the leads generated for my consulting business come from raising awareness through my blog and networking. If you are keeping score, this is my 1,254 blog, and I started writing on September 9, 2010. Since starting my consulting business four years ago this...
Who was that teacher who gave us the helping hands and worked patiently with us as we tried to learn the most challenging subjects in high school? What’s the name of that co-worker who patiently showed us how to do a little magic with Excel or how to animate a...
One of the benefits of having four decades of marketing experience is that you can share what you have learned. Coaching involves being vulnerable and explaining what you know from your screw-ups as well as successes. A truly great coach, like my friend Bob Stapleton,...
I love to write about companies that solve one of my challenges. And, when they delight me, it makes me even happier. This post is the story of Vanessa and Nate Quigley who started their business called Chatbooks in 2014. Their mission is to strengthen families. But...
Bringing A Digital Lens to Wine Industry About ten years ago, as I plunged into the wine industry, I needed education about wine marketing. I knew what wine I loved to drink – but had zero involvement in the industry except as a consumer. My passion for wines...
You do not need a crystal ball to see the canceled events like tradeshows, sports events, and concerts in every location through America. It will be a long time before these crowded activities return. Think about who is affected by this shift? Well, for one – my...
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