by Jeff Slater | Aug 1, 2013 | Uncategorized
Jay Baer, a marketing expert has written a thoughtful book called YOUTILITY that articulates a clear and simple approach to marketing in the twenty first century. His clarion call is HELP not HYPE. The subtext is easy to digest for smart marketing...
by Jeff Slater | Jul 25, 2013 | Uncategorized
What happens when you take away something at the core of business? Can you imagine a fast food restaurant without food? A carpet store that doesn’t sell carpet? How about a beauty parlor that doesn’t cut hair? Drybar is a hair salon whose tag line is no...
by Jeff Slater | Jul 15, 2013 | Marketing Books, Uncategorized
How often each day are you taking from others without reciprocating? Or, are you in constant mode of giving help 24/7? Adam Grant’s brilliant new book called Give and Take is an exceptional well researched book outlining the way that being a giver can influence your...
by Jeff Slater | Jul 7, 2013 | Uncategorized
Ra El, Sarah, Fanny and Jeff Thank you for reading my blog MomentSlater. I’m honored that you would spend some time with my ideas and observations. I focus on topics that unravel the mysteries of marketing. My blog concentrates on...
by Jeff Slater | Jun 17, 2013 | Uncategorized
TreasureRemember when you first discovered a new product that no one else heard of and you got to share your new found treasure? It was so exciting that you couldn’t wait to tell your friends and family. Look what I found! This product is amazing and by...
by Jeff Slater | May 27, 2013 | Uncategorized
I was a panelist this past week in London at the London Wine International Festival. The well-known UK journalist/blogger Jamie Goode was the moderator along with a winemaker from Italy – Nicola Biasi-Winemaker at Allegrini Estates- www.allegrini.it and Arnaud...
