by Jeff Slater | Jun 23, 2019 | Foodpreneurs, Marketing Advice
There is a beautiful marketing lesson to learn from a local sandwich shop that has lasted more than thirty years in Raleigh, North Carolina and is closing at the end of 2019. My regular order is almost like my mantra that a transcendental meditation guru once...
by Jeff Slater | Jul 9, 2014 | Uncategorized
McDonalds RestaurantZebulon, North CarolinaJuly 6th,...
by Jeff Slater | Jul 2, 2014 | Uncategorized
The phrase pay attention is an interesting one to a marketer. We are asking someone to stop what they are doing and to pay us – or spend their valuable time – listening to what we have to say. Advertising screams at us – hey, stop what you are doing and...
by Jeff Slater | Jun 9, 2012 | Uncategorized
How I became coolI had one of those marketing moments this week when my 24 year old air conditioner lost its cool. My carrier of cold air gave out even though we had it on life support for the last year. It started running a fever but it eventually lost it’s...
