by Jeff Slater | Mar 3, 2017 | Branding Issues, Marketing Advice
Most of you will only read or skim this first sentence. Less than half of you will read this second sentence. Very few of you will read beyond this sentence. Your marketing message may have eight seconds to connect with a recipient. You must be brief. So here are...
by Jeff Slater | Feb 28, 2013 | Uncategorized
I meant what I said but I didn’t say what I meanI hate it when things aren’t clear. It is so easy not to understand coworkers. You have a conversation. Your colleague has ideas in her heads that you discussed with her. You have an interpretation about...